World Of Warcraft: Parents sue over WoW death

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The parents filed a suit against Blizzard Entertainment on Wednesday, saying their son jumped to his death while reenacting a scene from the game, the report said. The parents are backed by the anti-Internet addiction advocate Zhang Chunliang.

Mr. Zhang has spoken to 63 parents whose children have allegedly suffered from online gaming addiction and plans to file a class-action suit, according to the report.

Blizzard executives weren't available to comment to RedHerring.com about the lawsuit.

The high-profile backlash to China's booming online game market reflects the growing size of the industry. World of Warcraft alone has 1.5 million paying players in that market.