The Black Eyed Peas and The Urbz: Sims in the City Enter Groundbreaking Partnership

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Aug. 26, 2004--Electronic Arts (Nasdaq:ERTS), the world's leading interactive entertainment company and A&M Records released details today on plans to have world renowned, multi-platinum selling musical group The Black Eyed Peas provide and produce the soundtrack to the videogame and their likenesses as characters for the highly anticipated The Urbz[sup]™[/sup]: Sims in the City[sup]™[/sup] videogame. In an extraordinary collaboration across the two industries, the game will include exclusive versions of nine tracks from the upcoming Black Eyed Peas' album "Monkey Business" due out this fall. These songs are being recorded specifically for the PlayStation[sup]®[/sup]2 computer entertainment system, the Xbox[sup]®[/sup] video game system from Microsoft, and the Nintendo GameCube[sup]™[/sup] versions of the game.