Want to Teach Kids Positive Values? Parents Say: Let Them Play Pokemon

Survey Finds Pokémon Players Make the Grade

REDMOND, Wash.--(BUSINESS WIRE)--Sept. 7, 2004--A survey of nearly 2,100 parents confirms what Nintendo has known all along: Pokémon[sup]®[/sup] video games help kids learn important core values and skills. Nintendo commissioned Impulse Research Corp. to conduct the survey to coincide with today's launch of two new highly anticipated video games, Pokémon[sup]®[/sup] FireRed and Pokémon[sup]®[/sup] LeafGreen for Game Boy[sup]®[/sup] Advance.