LARGEST COLLEGE GAME TOUR SHOWCASES UNRELEASED GAMES AT CAMPUSES

"2004 Game Live 'Play It Now' Fall College Tour" Features Top Unreleased Titles from Electronic Arts, Midway, Vivendi Universal Games, U.S. Army, Global Star Games and Ubisoft

SAN FRANCISCO, CA - September 23, 2004 - Game Live Events, the most established live video game and PC touring event in the U.S., today announced their "2004 'Play It Now' Fall College Tour." With the highly anticipated Holiday Season around the corner, the 20-stop Fall College Tour begins on Monday, September 27th at the University of Maine and runs through Wednesday, November 4th at California State University at Long Beach. Total campus enrollment for this tour will exceed 350,000 students.