Developer of Award-Winning ‘Call of Duty™: Finest Hour™’ to Launch New Title on Next Generation Consoles During Holiday 2006

New York, New York, March 4, 2005 - Atari, Inc. (NASDAQ: ATAR) announced today that it has entered into an exclusive agreement with Spark Unlimited™ for worldwide publishing rights across all media to all future titles developed by the award-winning creative team at Spark Unlimited™, the studio behind the recent hit console game Call of Duty™: Finest Hour™. In what is anticipated to be a long-term development relationship between the two companies, Atari will seek to foster new ideas and concepts for future forms of entertainment by drawing upon Spark's long standing relationships and experiences across a broad array of entertainment realms.