News

PC Game Industry, Not Dead Yet!

| 23 Apr 2007 14:55

There is an often forgotten fourth contestant in the recent platform wars. The PC saw a moderate increase in sales in 2006 and a huge upswing in the early part of this year - 48% higher - industry research firm NPD reports. The NY Times accordingly penned a good look at the issues and the challenges of rebuilding the long forgotten way to game (found via Blue's News).

Anita Frazier, an industry analyst for the NPD Group, a market research firm, noted that in the first two months of 2007, domestic retail sales of PC games reached $203 million, a 48 percent increase over the $136.8 million in the period a year earlier. She noted that these figures do not include revenue generated by PC game sales online, or online subscriptions to play PC games.

"Yes, it does look like a fluke, doesn't it?" Ms. Frazier said. "Rest assured it's not."

Read more on the NY Times site, which as far as I can tell no longer requires registration.

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