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Ashen Empires Moves to Micropayment Model

| 7 Aug 2007 14:41

Ashen Empires, an MMO released by Iron Will Games, has announced that they're moving away from the subscription and towards the micropayment model. They claim the move allows lower costs for their customers, but higher revenues for the company. Something tells me that the math may not exactly work on that, but it's a noble goal.

Micro-Payment System A Success For Stateside MMO

Higher revenue for developer, lower prices for players

AUSTIN, TX, AUGUST 7 - Iron Will Games reports resounding success from their recently implemented micro-payment transaction system in the classic MMO, Ashen Empires.

The month of August has seen an overall 25 percent reduction in the monthly premium subscription cost for Ashen Empires players. The new price of $6.00us per month allows users no-limit premium access to the game. Players are still able to play the standard Ashen Empires for free. This drop in price was made possible by the token based in-game and web based stores, which features a variety of convenience items and aesthetic enhancements.

"Ashen Empires is one of the few American MMOs that has implemented a micro-payment transaction system." says Bill Money, the Creative Director for Iron Will Games. "Our token based economy has allowed us to reward our players will lower prices, which we hope will open the doors for more players to join." David Reese, the Lead Developer, adds, "We believe that this is the future financial model of MMOs. It gives players much more flexibility on customizing how they play and pay for the game."

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