NextGen.biz is featuring an article about Take-Two's rather unique interpretation of game development. Decrying the "develop on a fixed schedule" model, Zelnick said:
"I think our view is a little bit different," said Zelnick. "First of all, we're driven first and foremost by making the best games in the business. You can't do that on a clockwork type schedule.
"The second thing is, even if we had the ability to do a triple-A title annually, the question is how do you optimize the consumer's desire for a franchise title, the needed development time and the concern that if you come out [with a game] too frequently, you run the risk of burning the franchise out."
Pretty refreshing attitude in today's game development world. Head to Next-Gen to read the rest.
