Call of Duty MMO?

From the realms of the weird, Activision CEO Bobby Kotick made this startling quote (revelation?) in an address at the Morgan Stanley Technology Conference:

When you think about other properties that we own and control like Call of Duty, and what would be the natural evolution of a property like Call of Duty into a massively multiplayer environment; how do you monetize that?

That just sounds like an unholy mutant creation. You can hear it for yourself HERE and comment on our forums.