EA and Chinese developer, NetDragon, have signed a licensing agreement to create a new MMO based on the Ultima Online property. Keep reading!
HONG KONG, July 22 /PRNewswire-Asia-FirstCall/ -- Electronic Arts Inc. and NetDragon Websoft Inc., a leading game developer and operator in China, today announced a licensing agreement for the development of a new massively multi-player online role playing game (MMORPG) based on "Ultima Online" from Electronic Arts. As part of the agreement, NetDragon will develop the new Ultima Online in collaboration with EA's Mythic Entertainment, and have the exclusive operating license for China, Hong Kong, Macau and India.
"We are delighted to further our relationship with EA through the development of Ultima Online(TM)," said Mr. Liu Dejian, Chairman and Executive Director of NetDragon. "Capitalizing on our ability to create a strong online gaming experience, we are confident that Ultima Online(TM) will be a success in China and will also achieve remarkable results in the other markets where we'll operate the game."
Jon Niermann, President of EA Asia said, "Ultima Online(TM) is a well known EA property and we're delighted to bring the game to fans in China, Hong Kong, Macau and India. NetDragon is a proven partner and we're confident in their expertise to build and operate a great gaming experience for players".
Rob Denton, General Manager and Vice President of Mythic Entertainment added, "We're thrilled to be able to work with NetDragon to bring the pioneering Ultima Online to a new audience in these exciting markets."
Thoughts from our longtime UO-ites?